New business-to-business (B2B) license for cutting-edge technology that delivers innovative and localized content to players through Light & Wonder’s leading digital casino ecosystem
Light & Wonder has taken its dynamic content creation platform Playzido live in Michigan, opening the door for players across the state to enjoy an exciting new offering.
The Michigan Gaming Control Board (MGCB) recently awarded a B2B supplier license to Playzido, the innovative gaming platform acquired by Light & Wonder last year. This will allow operator partners in the Great Lake State to benefit from a new stream of content developed through its proprietary Remote Gaming Server (RGS) platform and access to many new studios never before live in the US.
Playzido’s flexible technology is purpose-built for creative independent studios and supports every game type including multiplayer games and jackpots.
The first games set to go live with operators in Michigan through the new Playzido license, the platform’s first in the United States, include CHARLIE’S ANGELS™, DIAMOND MULTIPLIER RESPIN™ and BLAZING 777 2x3x5x™.
This new license represents the next phase of Light & Wonder’s iGaming content strategy across the U.S., as the Company continues to further strengthen its content delivery capabilities across North America.
Dana Jackel, Head of US Commercial at Light & Wonder iGaming, said: “This new license for Playzido in Michigan is a significant moment for us in terms of creation and delivering content that truly appeals to players in the state.
“Playzido’s platform is rightly regarded as one of the industry’s strongest and has already enjoyed enormous success in Europe. Everyone at Light & Wonder is ecstatic to harness the Playzido technology to bring next-level studios and games to our operator partners and players in Michigan to enjoy.”
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